CRM Architect [South Africa]


 

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Minimum requirements:

  • A relevant tertiary qualification in Information Technology or Similar
  • Honours Degree in Information Technology or Similar (preferred)
  • 2-3 years technical CRM experience in a client relationship environment or business engineering to understand data, modelling, selection, systems, and integration points in respect of a client centric view
  • 2-3 years experience working on Salesforce Marketing Cloud and / or Salesforce CRM
  • Experience of working cross functionally with multiple stakeholders
  • Operating in an environment practicing Agile methodology
  • 2 years experience in CE to understand data, modelling, selection, systems, and integration points in respect of a client centric view (ideal)
  • 2 years program or business engineering experience project experience (ideal)

Knowledge:


  • Salesforce Marketing Cloud
  • Salesforce CRM
  • Process engineering
  • Analytics and modelling
  • System integration, APIs
  • Customer relationship management principles, tools, and methods
  • Understanding of data, modelling, selection, systems, and integration points in respect of a client centric view.
  • Stakeholder engagement and management principles and practices
  • Agile methodology
  • CX or CE Journey mapping (ideal)
  • Technical CRM program building (ideal)
  • AI modelling (ideal)
  • Digital channel development and integration (ideal)

Responsibilities:

  • To take the lead in the most complex Client Relationship Management (CRM) Solution Design projects
  • Apply and provide data, systems and engineering know how to support, track, develop and improve advanced client engagement programmes, campaigns and prompts throughout the client engagement life cycle.
  • Conceptualise, articulate, design and build, advanced CRM solution designs in relation to specific communication programmes, campaigns, and prompt business requirements.
  • To fulfil the role of a Subject Matter Expert (SME) and advisor on all matters relating to CRM platform solutions, specifically Salesforce, in support of the accountability towards the CE manager and HOD
  • Advising and training on enterprise CRM automated programme technology (specifically Salesforce Marketing Cloud) architecture and the solution design of any initiative
  • Overseeing more junior team members to ensure the solution designed meets the companys CRM architect standards and engagement vision

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